Why Responsive Web Design Is Important In 2018?
Thinking of building a new website for your business or upgrading your existing site? There are many reasons why you should consider going with a web designer who knows how to create a responsive web design.What is responsive web design?A website with responsive web design will automatically respond to the type of device being used to access the site. The information becomes more accessible and the user experience is more enjoyable. No more pinching, annoying scroll bars, and squeezing to read content. Why responsive web design is such an important part of your overall digital marketing strategy? Read on.Improved UXAs a bu... Read More
5 Reasons Your Website Has a High Bounce Rate
Whether you like it or not, not all visitors will be staying on your website as long as you would like them to.Even worse--- some visitors leave your site after just visiting one page.The dreaded high bounce rate. It makes online marketers tense up!Wait, what’s bounce rate?Bounce rate refers to the percent of visitors that navigate away from your website after viewing only a single page. Bounce rate is a sign that your homepage is boring.Does your website have a high bounce rate? If yes, here are 5 reasons why your visitors are leaving your website. 1. Slow Loading TimeNowadays, online users do... Read More
4 Reasons to Automate Your Email Marketing Campaigns
There are 3.2 billion email accounts in the world. And your customers are probably part of the 91 percent of users who check their email in a daily basis.So how can you leverage email marketing to benefit your business?Email automation.Today, we’ll show you why you need to ditch batch and blast and switch to email automation.What is Email Marketing Automation?Email Marketing is an ecosystem of software and actions that help automate ongoing conversations with customers while maintaining a high level of personalized content. This enables you to make sure that your subscribers get tailored content that they want to rea... Read More
Planning for the Holiday: How to Prime Your Marketing Strategy
The holiday creeps on us very fast, and business owners would be starting their holiday marketing plans sooner or later. Starting to plan and execute your strategy will pay off later, so you can get the most out of holidays with your family and friends. Keep reading to learn how to plan and perfect your holiday marketing strategy.Update your website.Your website should be in tip-top shape this Holiday to get increased sales. Hiring a professional for a website audit or analysis is crucial to determine if anything is broken on your website or there are issues that could affect the sales you get. Also, work with your development tea... Read More