Blog

  • HVAC Classes from CSMS – Your Ultimate Key to Succeed in the HVAC Industry

    Obtaining an HVAC certification has multiple benefits. Not only does it entitle you to a much bigger paycheck, but it also lets you specialize in a specific area of the HVAC industry. For those who are planning to start their own HVAC business, obtaining certification will give them an edge because majority of the customers turn to certified and licensed HVAC contractors. Luckily, The CSMS offers different HVAC classes everyone in the industry can take advantage of.CSROur CSR training course is designed for office managers. Upon attending our training, office managers will learn the proper ways to win new business, develop and improve... Read More

  • Mobile Apps for HVAC Business

    We cannot deny the fact that the competition in the HVAC business is becoming tougher each day. Because of this, it is always a great idea for business owners to find the best ways to increase the productivity of their business. Good thing is that, we are now living in a world where technology is part of our daily lives.Since majority of businesses nowadays run their HVAC business from phones, having mobile apps for HVAC business is definitely a huge help. Here are some of the most common mobile apps every HVAC business owner should take advantage of.EvernoteAre you looking for the most fantastic note-taking app? Well, Evernote ma... Read More

  • CSMS Facebook Analytics

    Facebook is such an important part of building your businesses social media presence. Facebook understands this and helps page owners by offering analytical tools such as page insights. The overview tab will give you great data at a glance showing how many likes your page received, amount of people your posts reached and your basic engagement situation including clicks, reach and targeting. Looking at the likes tab will show you if your page is growing positively or negatively over time via a graph, or if there is a pattern of what leads to increased likes and where they come from. This information can give you some ideas on what is working f... Read More

  • CSMS Branding & Identity

    Branding, identity design and logo design are three different parts of the puzzle that join together to form your business’s image. It may be easy to group them together, but they have different roles. Cornerstone Marketing Solutions is more than happy to help guide you through the differences and what they can do for your company.A logo is what identifies your company through a graphic of some sort, a mark or an icon. A brand is the intended emotional perception that represents your corporate image. Identity means the visual aspects that create the brand. Your brand, or corporate image should reflect the company as a whole entity. It i... Read More

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